Last year, I helped my cousin with her small online business. She was posting regularly, but people were not really noticing the brand. The logo, colours, and social media posts all looked different, which made the business feel less clear. At first, she thought the answer was simply to post more often. Instead, we decided to create one simple style and use it across the website and social pages. After that, her content looked more organised and easier to recognise. While learning about branding and digital marketing agency UK, I started wondering how closely branding and marketing should work together. What has worked for you?
